Rinse boy wonder Route 94 has unveiled the explosive video for his unstoppable single My Love (Feat. Jess Glynne) out March 2nd on Rinse/Virgin EMI. Set in London’s hedonistic underground scene, My Love is a picture of red hot chemical love, following a young couple on their passion-fuelled night from start to finish. Shot by state of the art infrared cameras used by the army, the video is grippingly seductive.
My Love is a gauzy glow of US deep house and powerful bass weight that’s currently inflecting the London club scene and taken the radio by storm. A heady piano four-four smash offset with the infectious vocals courtesy of new talent Jess Glynne- My Love was one of Annie Mac’s specially commissioned tracks on her recent Annie Mac Presents 2013 Compilation.
Away from the studio, Route 94’s been blowing up crowds up and down the UK, and is being booked across the globe including festival sets at Outlook, Snowbombing and Glastonbury. At only 19 and already with his own label imprint under his belt and a host of massive remixes for Katy B and Storm Queen- Route 94’s hailed by his Rinse contemporaries Skream and Artwork as one of 2014’s biggest UK producers.
