RITA ORA DKNY #NYFW

Rita Ora made an appearance at New York Fashion Week and we’re not talking about the front row. This year, DKNY brought back their 90’s fashion and successfully targeted the more urban following in the retail industry. Their recent artworks party event saw Rita Ora and Cara Delevingne perform at their London art evening. The fashion world has gone mad for logos this season, this is a perfect time for DKNY to re-brand their look. Today at New York fashion week, DKNY asked model Rita Ora to strut down their catwalk. Ora is also the new face of the DKNY AW13 campaign. Why choose a soundtrack when you can get the musician on the catwalk instead?! Oliver Spencer recently had Wretch 32 strut down his London fashion week runway, musicians on runways are the next marketing tool. Check out Getty images below…..

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